Tuesday, September 2, 2014

There's An App for That! 7-Eleven Celebrates 50 Years of Good Coffee With Coffee for Just 50 Cents A Cup

FRESH OFF THE 7-ELEVEN PRESS!

50 Cents for a Cup of Coffee?  Unbelievable!!!


"7-Eleven was the first national retailer to offer fresh-brewed coffee in to-go cups, forever changing the way we experience coffee today: convenient, portable and always ready to go. The world’s largest convenience store retailer is celebrating 50 years of coffee to-go by offering guests 50-cent small-size coffee from Sept. 3 through Sept. 14 at participating stores.

7-Eleven stores also kick off their new coffee loyalty program with the “Every 7th Cup Free” coffee-rewards program through the 7-Eleven mobile app. To participate, guests must download the app in the iTunes App Store or Google Play and register. Texting “BREW” to 711711 will also send a link to download. 


The mobile wallet section of the app houses member’s personal bar code and digital coffee punch card. Every time a customer purchases any size cup of coffee, the cashier will scan the member’s bar code in the app, which will automatically punch the digital rewards card. After receiving six punches, a coupon for a free medium coffee will appear in the mobile wallet and the process starts over once the free coffee coupon is redeemed."  (From 7-Eleven)



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